Retro Report on PBS

Online All the Time? Researchers Predicted It. | Full Report

Episode 1 | 10m 39s

Social media’s power over consumers is not by chance, it is by design. Theories pioneered decades ago by B.F. Skinner lie at the root of today’s multi-trillion-dollar “attention economy."

Aired: 10/07/19

Expires: 10/06/26

Rating: TV-14

Video has closed captioning.

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